3 Ways Your Nonprofit Can Inspire Greater Investment (Deepa Naik)

August 2022

How do you make a successful case for funding given the increasing number of urgent needs in your community? Your donors certainly have many great causes to consider. In episode #172 of Your Path to Nonprofit Leadership, we talk with Deepa Naik, a former fundraiser and consultant who now works with The Merancas Foundation, about what she sees as she reviews dozens of proposals. Have you ever wished you could ask funders, "How do I best prepare for an initial conversation?" Well, Deepa has some suggestions, and she'll identify the top three strategies nonprofit leaders can use to inspire greater fund investment. 


"With increasing needs in our communities and competing priorities, nonprofit leaders must make their case for funding very clear."



Deepa loves building stakeholder relations, handling complex projects, creative thinking, and facing diverse challenges. Her personal and professional paths have been marked by a commitment to empower individuals and support equitable access. Deepa joined The Merancas Foundation as their Director of Philanthropy in May 2021, where she is responsible for distributing grant funds within greater Charlotte, NC, Trenton, NJ, and Atlanta, GA. Formerly, Deepa cultivated external relations for Upstream USA as a Regional Director of Partnerships, expanding contraceptive access across NC. Prior to Upstream, Deepa was a full-time nonprofit consultant, working with organizations of all sizes throughout the Carolinas to achieve strategic and development goals. Early in her career, Deepa gained knowledge and expertise from program and development work in a substance abuse treatment center and domestic violence organizations. Deepa enjoys traveling back to England to see her parents and extended family. She now lives in the suburbs of Charlotte with her husband, Jinesh, and two daughters, Anissa and Evie.




As a firm, PMA Nonprofit Leadership is constantly developing content and programs to help you in three distinct ways.  The first way is to help you be a thought leader in the nonprofit sector by producing weekly content through our podcast Your Path to Nonprofit Leadership. The second way is through individual coaching, training and our unique Mastermind Nonprofit Leadership program. The third way is to help your nonprofit organization through support of its strategic planning, board & staff development, and fundraising. Through our exclusive partnership with the Institute for Philanthropic Leadership, we also  guide aspiring nonprofit leaders through the virtual New Development Professionals cohort training program, as well as the annual Leadership Gift School, now entering its 10th cohort season.  Let us know how we can help you! Join our community by signing up for our free resources here, and schedule a call if you'd like to learn more about ways we can help you on your journey to nonprofit leadership.