The Talent Magnet: How to Attract Nonprofit Leaders (Reid Ricciardi)

June 2023

How can you create a culture and strategy that motivates and empowers your team, while also aligning with your mission and vision? In episode #215 of Your Path to Nonprofit Leadership, we talk with talent management expert Reid Ricciardi about building the kind of team necessary to achieve your mission. Reid shares how to attract, retain, and develop talent in a competitive and changing nonprofit sector. Learn some tips and best practices to foster a positive and productive work environment for your staff. Understanding the importance of excellent internal and external communication could be the key to building success.

"Nonprofit leaders should know the importance of creating a culture where staff feel engaged, appreciated, and driven."



As Executive Director of Talent Management, Reid is responsible for the development and implementation of a strategic talent management program for the University Advancement division and its partner colleges and units at NC State. He works closely with senior managers to identify and attract top-level talent, improve on-boarding and training experiences, and support job performance and retention through targeted professional development and career planning. Reid draws on over two decades of experience in institutional advancement. From 2012 2017 Reid served as Executive Director of Development for the College of Education. Prior to NC State, Reid spent four years as Director of Development at Duke University's Fuqua School of Business and 9 years at Purdue University in a variety of major gift, annual giving and stewardship program roles. Currently he serves on the Boards for Triangle AFP and Delta Upsilon Educational Foundation. Reid has a B.S. from Purdue University and an M.A. from Duke University.