When Should You Consider Nonprofit Leadership? (David Goldman)

November 2023

Are you pondering your career path and want to find more intrinsic value and purpose through a mission-driven organization? How will you know if you're ready to transition to leadership in the philanthropic sector?  In episode #235 of Your Path to Nonprofit Leadership, David Goldman shares what it took for him to move from a career with some of the world's largest and most loved brands to his current role as a nonprofit leader. He shares how he prepared for this transition and offers thoughtful observations when comparing the two sectors. Learn how to maintain your case for support, even in times of crisis, as David discusses his successful marketing and fundraising techniques that serves his work across Australia.

"How do you know when it's time to "give back" and bring your skills to the nonprofit sector?"


With over 20 years' experience as a strategic consumer marketer, David Goldman has a proven track record and a passion for doing things differently and challenging the norm. David has worked for some of the world's largest consumer organizations, including Coca-Cola, McDonald's, Canon and NewsCorp. During his time in these organizations, he launched Coca-Cola to the Palestinian Authority, developed the New Tastes Menu at McDonald's and led a team with editorial support to reposition and relaunch The Daily and Sunday Telegraphs. One of his proudest accomplishments was to lead a strategic marketing and creative team that developed Canon's "World of EOS". The work was recognized globally, winning 8 Cannes Lions, including 1 Media Grand Prix, not to mention resulting in a significant uplift in underlying earnings for Canon Australia. Over the past 6 years, David has diverted his own interests to the For Purpose sector, having taken up executive roles at Relationships Australia NSW (NFP), RASE Pty Ltd (social enterprise) and his current role at the Foundation for National Parks & Wildlife. David's philosophy: it's time to give back and there's fulfilment beyond material possession. In his spare time, David is committed to his community, a volunteer lifesaver at North Bondi SLSC for the past 11 years, 8 of which he was a patrol captain. He is also a volunteer mentor for Youth Off The Streets.